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Case Studies

Case Study 1
Legal Services

Industry: Legal services (UK)
Links Built: 44
Start Date: December 2023
Traffic: 24,260 → 115,662 (Sep 2024 peak) → ~95K (Aug 2025)

Background

A UK-based law firm focusing on conveyancing services in London wanted to dominate highly competitive, location-specific keywords.

Challenges

  • Needed to rank for high-intent, location-based queries in a saturated market.
  • Competing against national and city-level brands with higher authority.
  • Limited off-site authority compared to direct competitors.

Strategy

  • Built a mix of finance and legal guest posts on high-DR UK domains.
  • Targeted HARO opportunities using solicitor expertise for strong editorial mentions.
  • Anchor mix: mostly brand and URL anchors to maintain a natural profile.

Results

  • Traffic grew nearly 5x to peak at 115K monthly visits.
  • Stable post-peak traffic holding in the 90–100K range.
  • Secured competitive rankings for location-based legal keywords.

Case Study 2
Online Education

Industry: Online education (US)
Links Built: 200+
Start Date: April 2024
Traffic: 7,755 → 14,000 (Aug 2025)

Background

An online high school targeting US-based students with global reach needed to build trust and visibility in a highly competitive edtech space.

Challenges

  • National-level SEO competition from established online schools.
  • Need for authority signals to compete for high-value enrollment keywords.
  • Desire for US-centric visibility.

Strategy

  • Built 200+ links from education, parenting, and edtech publications with strong US traffic.
  • Targeted DR 50+ sites with consistent traffic profiles.
  • Ensured contextual placements within relevant education-focused content.

Results

  • Traffic grew 80% in 16 months.
  • Increased keyword footprint for competitive US education searches.

Higher visibility in the US market, aligning with enrollment goals.

Case Study 3
Local Marketplace

Industry: Local services marketplace (UAE)
Links Built: 40
Start Date: February 2024
Traffic: 16,945 → 35,000 (Aug 2025)

Background

A Dubai-based marketplace for local services experienced a sharp traffic drop and needed to rebuild search visibility.

Challenges

  • Loss of rankings after an algorithm update.
  • Highly competitive aggregator-heavy SERPs.
  • Need to reinforce local authority and relevance.

Strategy

  • Built 40 links on regional business and home services sites.
  • Focused on local context in placements to target city-specific searches.
  • Anchor profile dominated by brand and clean URL anchors.

Results

  • Traffic more than doubled in 18 months.
  • Significant keyword gains in local search terms.
  • Recovered and surpassed pre-drop visibility.

Case Study 4
Health Community

Industry: Health and wellness (YMYL)
Start Date: January 2025
Traffic: 5,543 → 14,700 (Aug 2025)
DR: 46

Background

An online health community for people with a chronic condition wanted to increase organic visibility while meeting YMYL standards.

Challenges

  • Needed to grow visibility for sensitive medical content.
  • Competing against large health portals with stronger link profiles.
  • YMYL category demands high E-E-A-T (Expertise, Experience, Authority, Trust).

Strategy

  • Built links from reputable health, wellness, and patient advocacy sites.
  • Avoided over-optimized anchors; prioritized brand mentions and citations.
  • Targeted DR 40–60+ domains with consistent health niche authority.

Results

  • Traffic nearly tripled in 8 months.
  • US traffic grew by +5.3K monthly visits.

Keyword set expanded by +1.6K.

Case Study 5
Fashion Ecommerce

Industry: Fashion/ecommerce
Links Built: 30
Start Date: March 2023
Traffic: 3,000 → 7,000 (Sep 2023) → ~6,600 (steady Aug 2025)

Background

A men’s fashion brand competing against major global labels wanted to build authority in a competitive ecommerce category.

Challenges

  • Needed niche authority to break into competitive fashion SERPs.
  • Limited budget compared to larger brands.

Strategy

  • Built fashion and lifestyle guest posts on high-traffic sites.
  • Focused on ecommerce and apparel industry publications.
  • Used high-relevance contextual placements for product category terms.

Results

  • Traffic more than doubled in the first 6 months.
  • Maintained steady traffic baseline despite seasonal fluctuations.
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Improved rankings for core product categories.

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PreVisible

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VP, Digital Strategy
Magneti

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CEO of SEO
WebQuest SEO

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Highly recommend Aleksandar for this! When we worked together he delivered 200+ opportunities every week and they were always 🔥 and no BS write for us / link farm crap
Wyatt Mayham
SEO Director
MyHealthTeams

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Aleks has been prospecting and delivering hundreds of opportunities for us each month for years!!Great quality sites and a bunch of hidden gems
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Founder, SEO Director
Break The Web

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John Holloway
Director
Thatchers Construction LTD